Marketing Lancashire
Marketing Lancashire, formerly Lancashire and Blackpool Tourist Board, was established in April 2012. Our activities in marketing and communications, commercial membership, `Welcome to Excellence` training and place marketing are all designed to grow the visitor economy and develop the destination as a great place to visit, work and invest.
Most recent figures (2010) show that Lancashire attracted 60 million visitors, who contributed £3.25 billion to the local economy and helped support 55,227 jobs.