London Bangla News
Montefiore Centre, Hanbury Street,
London
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LondonBangla is the ‘first ever British Bangladeshi bi-lingual’ free weekly news publication, our long term aim is to target the 500,000 British Bangladeshi's residing in the United Kingdom. More then 200,000 Bangladeshi lives in London 60% of total Bangladeshi population of the UK. LondonBangla is a weekly FREE paper and web-based news publication (londonbangla.com).
Our 30% readers is aged of 50+ years old, 50% reader aged between 20 to 40 years old, 20% youth reader aged between 12 to 20 years old (Parents are encouraging them to read Bengali as its our mother toung).
We publish news and views on a range of issues, which our readers have told us, which are of significance to them, such as mainstream:
Current National and International affairs
- Political
- Business
- Sport
- Health
- Recruitment
- Legal Advice
- Lifestyle and Entertainment
We also found out in survey that nowadays reader do NOT want to buy a newspaper to read as free newspapers are available to read with the similar content.
LondonBangla has a weekly readership base of 162,000 and is targeted at not only the first generation British Bangladeshis, but more importantly the younger generation, a group with higher literacy and numeracy skills, this group is viewed as the pioneers in adopting British lifestyle and embracing British culture without losing/compromising on their faith/traditional values!
In addition to the printed weekly newspaper, London Bangla has a popular website (Actual newspaper in digital publication), a much-visited Facebook page and regularly tweets. The internet and social media are used heavily by the under-40s, and the internet and social media following adds significantly to the younger demographic of the printed newspaper.
